The Trust Equation Part One

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How do you close more sales at higher rates? It is a question that has harried owners since the first cave wall was probably painted. We’re going to dig into a three part series that I refer to as the Trust Equation. The Trust Equation determines whether or not you can sell your services at higher closing rates and whether or not people will pay the prices that you are asking for your services. View the video below for Part one of the Trust Equation!